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AT
ACHTZEHN
GRAD
YOU

The full-service creative agency for a world in flux.

Achtzehn Grad is all it takes to shine a light on hidden potential. We are the dawn of good ideas.
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Achtzehn Grad is all it takes to shine a light on hidden potential. We are the dawn of good ideas.
WORK
Campaign
Branding
Website

Good Work

For
Haus der Barmherzigkeit

An anniversary campaign for hearts and hands

Newest Work
Campaign
Elderly gentleman in pastel green suit holds a sliced blood orange to his eye, while a hand in the foreground presents the anniversary hand soap "Herzi and Karl" from Haus der Barmherzigkeit x Saint Charles. Friendly pink background emphasizing the celebration of the 150th anniversary of House of Mercy. Anniversary campaign of the House of Mercy, realized by the lead agency Achtzehn Grad from Vienna.
For
Schiehser Hotels

Branding for the new island of tranquillity in the urban sea

Newest Work
Branding
Website
Entrance area of the Palais Mailberger Hof, for which Achtzehn Grad created the visual branding and the Webflow page.
For
AUVA

Campaign with character: Präventina is taking over!

Newest Work
Campaign
Mockup of the Präventina brand character created by Achtzehn Grad for AUVA to communicate digitalization topics
For
BYD Austria

In the fast lane with the electromobility visionary

Newest Work
Campaign
Image of an advertising pillar with the hero subject of the campaign by Achtzhen Grad for BYD Austria to stage the BYD Seal U DM-i
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About

We believe that truth and relevance often lie beyond the obvious, hidden from plain sight. Just like good ideas. Finding them takes commitment. Putting them into action takes courage.

We don’t look away. With eyes wide open, we dig deep, break down perspectives, and question the obvious until we reach the extraordinary. We don’t differentiate between digital or traditional channels – within a full-service spectrum, we see the nuances that make brands visible. This understanding drives us. That’s how we develop strategies, campaigns, and brands for a world in flux.

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PEOPLE

We are the ones who always get up on the right side of the bed. Crispy as bacon and passionate about our work, we have strong opinions and even stronger ideas.

From digital by default to full-service by choice, a wide variety of people come together here to do what they love: Good work for big or small brands – anyway, for brands with a vision. Without an international network, but well connected.

Show faces!
PASSIONATE
pEOPLE,
SERIOUSLY
GOOD WORK
Picture of a cat
single popcorn
Close-up picture of a dog
image of a Kimchi Sandwich

We burst bubbles – even our own!

We constantly ask questions, and we don’t stop at ourselves. That’s how we find inspiration, exciting opinions, and new perspectives to challenge old thinking. And we share them on our blog.

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25.5.2025

Why brands often struggle to connect with customers

It's all about quality, innovation, sustainability, value for money, values, USPs, features. But none of these buzzwords really resonate with you. It feels a bit like someone is proudly listing all the camera features: 24 megapixels, f/1.8 aperture, ISO values up to 25,600 and so on. But all you want is to take a nice photo with your family, with everyone's eyes open at the same time.
Illustration of a red cordless drill in a retro style, framed by three nested red picture frames on a grainy blue-beige background – conceptual image for craftsmanship, tools, or creative ideas with a vintage aesthetic.
21.1.2025

Brand development means letting go

Brand consistency is no longer king - or at least no longer the sole ruler. Consistency alone overlooks the fact that brands are not in control of their meaning.
Abstract graphic in shades of blue with geometric shapes and a slightly textured surface.
19.11.2024

Brand (new) trends: 9 insights that will influence marketing in 2025

The old formulas for success no longer work. Performance strategies are reaching their limits and the usual KPIs are fading. 2025 will be the year in which we have to gather the courage to reinvent our brands and take paths that are inconvenient. What if the path to success does not lie in infinite amounts of data, but in the creative power that moves people?
Repeated, stylized typography displaying the words "TRENDS 2025" in a classic serif font on a dark background, illuminated by a soft light spot.
24.10.2024

Social search: How Instagram, TikTok & Co. are changing our search behaviour

How is the rise of social search affecting our search behaviour and how can companies increase their presence on Instagram and TikTok through targeted social SEO?
Abstract blue graphic with overlapping lines and circles on a light background, symbolizing a networked system or digital connection.
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Achtzehn Grad is a full-service creative agency – and the perspective that allows people to see potential. Achtzehn Grad opens eyes to what’s hidden in a brand. We are the dawn of good ideas.

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