A website shown in its best light
Interaction concept
UX Design
UI Design
Development
Social Media
Performance
Raphael Berthold
Art Director
Vincent Helmus
Account Manager
SunSquare stands for the original: the wind-monitored, fully automatic sun sail – developed in Austria and characterised by an uncompromising commitment to function, materials and design. With the relaunch of sunsquare.com, we have translated this pioneering spirit into the digital realm.
A digital reflection that does justice to SunSqare’s commitment to quality and innovation.
The existing CMS was cumbersome, required a great deal of maintenance and did not reflect SunSquare’s high standards of quality. At the same time, it lacked tracking capabilities and a basic SEO framework that would enable SunSquare, as an innovator, to be visible where demand arises. Furthermore, there was no user-centred information architecture to showcase the company’s planning and implementation expertise, as well as selected client references, in the best possible light.
Im digitalen Zeitalter sind wir es gewohnt, dass Informationen nur einen Klick entfernt sind. Wer im Web nicht mitspielt, wird eher früher als später auf der Strecke bleiben.
A clear structure and flexible modularity create scope for individuality and practical aesthetics.
To match SunSquare’s commitment to technical professionalism, agility and modernity at every level, relaunching the site using Webflow was an obvious choice. With a clear, user-centric information and content architecture, users are guided from inspiring case studies through technical details and planning right through to making a concrete enquiry. Striking visuals ensure that the product is not merely explained, but brought to life. A modular, component-based approach offers maximum flexibility and enables the straightforward creation of landing pages.
