A GOOD CAMPAIGN IS STRATEGICALLY THOUGHT OUT AND CREATIVELY DONE.

Campaign
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Good campaigns have an immediate and lasting effect. They tell a clear story and work across all touchpoints.

Relevant & targeted

Strong campaigns know their target group. They address the right people at the right time with the right message — precisely, not randomly.

Consistent & across channels

Whether digital, social, print or out-of-home: Good campaigns think in terms of systems. One idea, lots of gimmicks — with a clear line and recognition value.

Creative & clear

Attention is no accident. Good campaigns surprise, touch, or provoke. When logic and imagination work together, something is created that is convincing and lasts.
About

Campaigns get brands moving. They make you visible, relevant — or fizzle out of effect. We rely on the former.

That is why we think of campaigns holistically: from goal setting to idea to implementation on all relevant channels. We analyse, question and condense until a guiding idea emerges that is effective. Strategically sound and creatively charged — because successful campaigns should not only achieve reach, but also trigger something. In my head. And in my stomach.

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WORK
Campaign
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BIG IDEAS

Für
Haus der Barmherzigkeit

An anniversary campaign for hearts and hands

Newest Work
Campaign
Elderly gentleman in pastel green suit holds a sliced blood orange to his eye, while a hand in the foreground presents the anniversary hand soap "Herzi and Karl" from Haus der Barmherzigkeit x Saint Charles. Friendly pink background emphasizing the celebration of the 150th anniversary of House of Mercy. Anniversary campaign of the House of Mercy, realized by the lead agency Achtzehn Grad from Vienna.
Für
BYD Austria

In the fast lane with the electromobility visionary

Newest Work
Campaign
Image of an advertising pillar with the hero subject of the campaign by Achtzhen Grad for BYD Austria to stage the BYD Seal U DM-i
Für
AUVA

Campaign with character: Präventina is taking over!

Newest Work
Campaign
Mockup of the Präventina brand character created by Achtzehn Grad for AUVA to communicate digitalization topics
Für
Subaru

Pointly positioned, widely spread: our crosstrek campaign

Newest Work
Campaign
The new Subaru Crosstrek, presented by Achtzehn Grad in a winter campaign - SUV with all-wheel drive in front of snow-covered mountains.
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Let's talk about your campaign. Whether it's a selective activation or a long-term strategy — tell us what you want to achieve. We listen, ask the right questions and work together to develop a plan that accurately places your message.

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The collaboration with Eighteengrad is particularly impressive due to personal initiative and an excellent understanding of the brand. With a campaign aimed at establishing and advancing BYD on the Austrian market, they impressed us across the board. The presentation stands out clearly and — like us — sets new standards.
Rene Petzner
Head of Marketing, BYD Austria

Our work doesn't end with pure visibility. True campaign strength only becomes apparent when attention becomes a real connection.

“What distinguishes the Haus der Barmherzigkeit as a pioneer in long-term care is its high level of professionalism, pioneering spirit and consistent focus on people. We are pleased to present this claim to the outside world in a completely new way with the innovative cooperation 'Herzi and Karl' and the fundraising campaign. ”
Maria Hämmerle
Head of Communications & Fundraising, Haus der Barmherzigkeit
Webflow Premium Partner
+43 1 26 44 248office@achtzehngrad.at
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